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New DCU Masters tackle ICT Skills Gap

category national | education | press release author Friday June 08, 2012 10:56author by DCU Business School Report this post to the editors

Dublin City University Business School announces three new Masters programmes in Cloud Computing, Digital Marketing and Strategy

June 7th, 2012: DCU Business School has announced today details of three new masters programmes, The MSc in Management (Cloud Computing), MSc in Management (Digital Marketing) and MSc in Management (Strategy), due to start in September 2012. Devised with input from key industry stakeholders such as Microsoft, these programmes will directly address the ICT Skills Gap within Ireland, ensuring that graduates interested in gaining significant knowledge and expertise in high growth areas are industry-ready within one year.

• The MSc in Management (Cloud Computing) is designed to develop the graduates knowledge and expertise in the principles, technologies, services, applications, challenges and benefits of cloud computing. This Masters is intended for graduates from a business background.http://bit.ly/LcQTCn
• The MSc in Management (Digital Marketing) is designed to develop the graduates critical thinking and understanding of the digital eco-system giving a logical approach to a constantly evolving digital marketing industry. This Masters is open to graduates from a business or non-business background.http://bit.ly/MQc4jC
• The MSc in Management (Strategy) is intended to enhance the knowledge, skills, and competencies of graduates who already have an undergraduate degree in business, but who wish to develop a deeper understanding of the area.http://bit.ly/LcR0xL
Commenting on the announcement Paul Rellis, Managing Director, Microsoft Ireland, said: “Today’s announcement by DCU is great news for the further development of the Cloud Computing industry in Ireland. We’ve been working closely with DCU to input into the content of these three courses and are happy that they are designed in a way that graduates will be job ready once they’ve completed them. There are jobs available today in this sector and it’s important that this country continues to provide the educational opportunities needed to fill the skills gap and have graduates employable for the vacancies that are out there. I’d like to congratulate DCU on their hard work in bringing these courses together and wish them the best of luck in the execution of them.”
DCU is a lead partner in a consortium of Higher education institutions involved in a €1.2 million government funded initial research programme in the Cloud Computing Technology Research Centre, aimed at helping make Ireland a world leader in the area. A Goodbody Consultants report published in 2011 and commissioned by Microsoft, highlighted Cloud Computing as a major evolving industry that has the potential to create €9.5 billion in annual sales per annum by 2014, providing 8,600 jobs. Because Cloud Computing lowers costs to businesses, the report estimates that migration to the cloud will lead to the establishment of an additional 2,000 new non-IT small and medium businesses employing 11,000 people.
Dr Anne Sinnott, Executive Dean at DCU Business School, said “These programmes respond to industry needs and provide participants with cutting edge skills and competencies. Research-led teaching ensures that graduates are market ready on completion of their programme. Closeness to industry is one of the hallmarks of our programmes and this translates into impressive employment opportunities. Over the past two years 96% of the 222 students tracked from the MSc suite of programmes have secured relevant, high quality employment.
DCU Business School also offers eight-month part-time postgraduate certificates in Cloud Computing and Digital Marketing. Delivered on two weekday evenings they each lead to a Level 9 award. Both are delivered in conjunction with the relevant Level 9 MSc programme. Participants can choose to progress to the MSc in Management (Cloud Computing) or (Digital Marketing) respectively.
Des McLaughlin, Postgraduate Programme Director at DCU Business School, said: “the knowledge gained from our weekly Techspectations workshops over the past few years has already built a cadre of both students and clients from our industry engagement projects who now have advanced skills and knowledge in search engine optimisation, social media tools, web analytics, and other digital marketing technologies and techniques. These are incorporated into our intensely-practical management programmes which are producing master-level graduates who are ready to work and apply up-to-date knowledge and competencies in cloud computing, digital marketing, eCommerce, as well as in general management and strategy.”
For further information on the DCU MSc or Postgraduate programmes, visit http://www.dcu.ie/dcubs or email des.mclaughlin@dcu.ie.

Related Link: http://bit.ly/LcSGYm
author by another concerned readerpublication date Sat Jun 09, 2012 11:41author address author phone Report this post to the editors

Yes by all means go into post graduate courses with your eyes open. However just because you end up in a university department which also accepts funding from BAE does not mean your own personal beliefs are necessarily compromised. For example, Yassamine Mather is a respected activist who manages to continue her campaign for the people of Iran against both foreign imperialist attacks on Iranian people and the repressive regime itself, whilst holdng down a position in Glagsgow university which happens to accept some funding from BAE.

Indeed most universities accept dubious corporate funding, be it from weapons companies, chemical sociopathic giants like Dow, responsible for bhopal, GM companies like monsanto or syngenta, or nasty oil companies like shell. It's hard to find a university that actually doesn't these days. So working in a university is, by it's very nature an exercise in putting up with unpleasant bedfellows trying to get some of their research paid for by the state as externalities. It's a creeping insidious phenomenon.

Often it's a case of tolerating this creeping influence or starting a totally new career from scratch outside academia. A very difficult choice indeed, having studied your subject for so long to get a position in the first place.

author by concerned readerpublication date Sat Jun 09, 2012 11:15author address author phone Report this post to the editors

A lot of young people starting university later this year will not be aware of the fact that arms giants such as British Aerospace Engineering (BAe) control the syllabuses and courses set by certain university departments - particularly so-called “aerospace engineering” departments . The term “aerospace engineering” is a euphemism that is frequently used by merchant-of -death companies like BAe , Augusta-Westland etc to hide the fact that they are arms manufacturers and arms designers.

BAe doesn’t want the general public to know that it is an arms manufacturer , and actively seeks to discourage those wishing to expose the source of the billions in profits it makes from its filthy business . The arms giant exerts considerable pressure on the media to this end ,as a result of which , prospective students will rarely be aware of the fact that British Aerospace Engineers is in fact an arms manufacturer - and was listed two years ago as the world’s largest arms manufacturer.
Corporate funding of education ,as the last comment points out, leads to “universities as externalities to our businesses instead of institutes of learning “ When the business is the arms business it’s important to be exceptionally vigilant . Youngsters thinking about studying third-level this year need to be warned about university departments that are being funded by arms manufacturers such as BAe . People who like the idea of space exploration but don’t want to find themselves designing drones and military helicopters should carefully check out syllabuses for BAe code words like “aerospace engineering” before applying for places at university. Once a student has accepted a place at a college and enrolled , it can become very difficult for them to turn back from their chosen course - even when they find out the true purpose of the work they will be training for .
The exchange below (with spelling mistakes in original) took place recently between a graduate of a large UK university and a prospective student who has been offered a place at that university and is wondering which course to choose. The graduate congratulates the student on winning a place at the university and offers this advice .“ Congrats on the unconditional place, Glasgow was my 2nd choice for uni, its a good place!! but you will BLATENTLY end up work for BAE Systems!” see:http://www.pprune.org/engineers-technicians/318320-avio...
Here is the full exchange between the graduate and the student:
The prospective student writes
:Hi,I recently got an unconditional offer to study either Avionics or Aeronautical Engineering at Glasgow. Just got to make my final decision! Im quite set on avionics but don't want to write of Aeronautical just yet.Has anyone else done either of the courses? Did you enjoy it? Would having a PPL be of much help?What are the job prospects? Is the work interesting? Is there much/any further training required post graduation?Sorry for all the questions!Any replies much appreciated.Thanks,Go...............
The graduate replies :I Just Graduated last summer from Univeristy in Aeronautical Engineering. I know work for a major aero company. I would recomend you do Avionics. There is a big shortage of people across the industry, so it increases your employability after graduation.Aero Eng is a very broad degree, it touches upon all aspecs of engineering, from structures, aerodynamics, materials through to some ( i only did 3 modules out of 36) avionics. I believe i was only just made it into the avionics job im in now from my disertation. However, avionics is only focusing on one aspect of aviation and could get tiresome after a while? but personally in reto-spect, i woulda gone for avionics!!Congrats on the unconditional place, Glasgow was my 2nd choice for uni, its a good place!! but you will BLATENTLY end up work for BAE Systems"

author by CyberKuntaKintepublication date Fri Jun 08, 2012 12:21author address author phone Report this post to the editors

lets use your universities as externalities to our businesses instead of institutes of learning.

Then they can become conveyor belts to produce skilled slaves for our business largely funded by the taxpayer.

If you need to save money to put into these business friendly externality departments in your underfunded univerities, you can always close useless departments that don't serve business such as the medievil Irish one.

While we're there we'll install a pro capitalist ethos in every child that passes through the place and we'll give no context for the polluting corrupt industries they are preparing for years to work for.

Since the financially engineered Austerity has frightened everybody and damaged social safety nets and unions as we always wanted to, wages are down and people will be so so grateful for jobs and so will make wonderfully obedient workers. Cuts to education will mean their student debts will chain them to their slave job for many years to come, almost like in America. Nice!

Thank you financial terrorists of Goldman Sachs for preparing the ground so well for us in Ireland for our exploitation. Cheap but skilled labour on a nice big corporate tax write off island with some resources we can steal and some state utilities we can buy up at firesale prices and put the squeeze on from their naive neo con politicians. Plus an education system we can easily commandeer to produce skilled obedient pro capitalist slaves for our corporate facilities. Reminds me of south America before it all went sour on us and the game was up. Still recovering 20 years later.

And If it doesn't work out here, well, there's always India, where much software development has moved years ago. Overpopulation, desperation, hunger, low wages, english speaking, intelligent people with little or no social support to speak of, where people drink out of dirty puddles in the street. That's still the perfect capitalist dream for us.

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